Entrepreneur • Mentor • Empire Builder
Transforming ambitious entrepreneurs into industry leaders through battle-tested strategies and unwavering commitment to excellence.
3,500+
Entrepreneurs impacted
20+
Years of experience
2018
Business Warriors founded
#BeTheWarrior
#BeTheWarrior is a movement created by Business Warriors that’s changing the way entrepreneurs think about growth.
We’re passionate about helping people build things that matter. We impact our community every day by showing them how to build a life of more time, money, freedom and choice.
Jarrod founded Business Warriors in 2018 to help turn business worriers into Business Warriors, using advanced sales strategies and the Battle Plan Marketing and Battle Plan Sales methods.
At Business Warriors, we live by our Warrior’s Code, built on honesty, professionalism and integrity, with each other and with our clients.
Today we’re changing the way people think about growth, helping entrepreneurs break free of what they once thought was the norm and make an impact on more people around the world through systems built to scale high-ticket offers online. It’s our mission to positively impact the lives of over 100,000 people worldwide, and to help make the world a better place through what we teach, the causes we support, and the way we show up.
We teach high-ticket entrepreneurs to stand up and fight for their own freedom. That means learning to dominate their chosen field by finding the clients who value their work, building wealth through sales systems built to scale, and creating leverage through automation and world-class people.
The journey to mastery
Jarrod Harman is a digital marketing and SEO consultant based in Perth, Western Australia, serving clients through Business Warriors across Australia, New Zealand, the United States, the United Kingdom, and Canada.
Since 2018, he’s partnered with businesses that refuse to settle for average, building performance-driven marketing systems that deliver measurable, sustainable growth.
We don’t believe in quick fixes or generic playbooks. Every client is already investing in paid advertising, SEO, multi-channel marketing, and AI-driven optimisation. They want a partner who understands what it takes to lead, not just keep up. Our approach is built on the Marketing Vortex, a system that connects every stage of the customer journey:
01
Brand Awareness & Education
Positioning your business as the authority. We answer the questions your prospects are actually asking, address real pain points, and educate the market about what makes you different. Your brand becomes the one people trust before they're even ready to buy.
02
AI Optimisation & Brand Visibility
The future of search and customer discovery is powered by AI. We help you get ahead with AI SEO, so your brand shows up not just in traditional search results but in AI-generated answers, recommendations, and voice assistants.
03
Conversion & Acquisition
Turning attention into action by combining conversion rate optimisation with paid advertising across Google, Facebook, Instagram, TikTok, and remarketing, so your business stands out wherever prospects already are.
04
Retention & Loyalty
Growth doesn't stop at the first sale. Smart email and SMS marketing keeps clients coming back and turns them into advocates for your brand.
What makes us different?
We’re hands-on, data-driven, and relentless about results. We dive deep into your business, your market, and your goals, then build a strategy that’s tailored, practical, and built to scale. We care about what matters: helping you win in your market, and giving you the freedom to focus on what’s most important in your life and business.
If you’re ready to move beyond incremental gains and want a marketing partner who’s ahead of the curve, let’s talk.
Our proven process
Dominate Your Battlefield
Get seen everywhere, every time someone searches for something in your area, then stay in front of them across the internet.
Warrior's Hook
Powerful copy and content, with a clear next step whenever your audience is ready to buy or book.
Warrior's Strike
The right offer, in front of your dream clients, made so well they're sold on working with you specifically.
Warrior's Pitch
A sales system so well-tested it makes you the only person they need to talk to.
Conversion Formula
Turn one-time buyers into repeat buyers, for long-term retention.
The Business Warriors team
The Queen of Marketing and Outsourcing
Serena Carli has run her own business in online marketing, social media, and SEO for nearly ten years, working with companies overseas in outsourcing and mobile services, and dealing with clients across the globe.
She built a successful company from the ground up with barely any experience at the time, and has since organised and run business detox retreats worldwide. She’s spoken on stages in South Africa and America to audiences of over 2,000 people, with no formal speaking background, just sheer guts, determination, and the will to share what she knows about marketing and outsourcing.
My brands
Two ways to work together
Every client is different. Some need a full marketing team behind them. Others need one person who already knows how to lead one, working inside theirs.
The agency
Hire Business Warriors
Bring in the full team. Business Warriors handles PPC, SEO, content, social advertising, funnels and web development end to end, so you get a complete marketing department without building one in house.
A marketing executive for your team
Hire Jarrod Personally
Some businesses don’t want another agency. They want a marketing leader inside the room. Bring Jarrod on as a fractional or embedded marketing executive, working directly with your team on strategy, not just delivery.