by Jarrod Harman | Oct 16, 2025 | Uncategorized
Did you know that salons with a well-defined client profile can earn up to 70% of their revenue from just 20% of their customers? In a world where most bookings happen through mobile apps and client loyalty drives success, understanding who your ideal customer is has...
by Jarrod Harman | Oct 15, 2025 | Uncategorized
Did you know that 84% of beauty brands now use omnichannel marketing to build customer loyalty? Standing out in the modern salon industry takes more than just great service. How clients discover, interact with, and remember your salon can define your long-term...
by Jarrod Harman | Oct 14, 2025 | Uncategorized
Running a hair salon is about more than just scissors and great colour. These days, your online presence can make or break your business. Believe it or not, inconsistent details on platforms like Google can seriously damage your local search ranking and cost you...
by Jarrod Harman | Oct 13, 2025 | Uncategorized
Med spas are on the rise across Australia and competition is fierce. Get this. Over 55 percent of Aussies say they’ve tried some kind of cosmetic treatment in the last year. You might think great service alone will set you apart, but what really matters is how you...
by Jarrod Harman | Oct 12, 2025 | Uncategorized
Social media marketing feels like a noisy scramble for attention, with everyone chasing likes and shares. But only a handful of brands actually cut through. Research shows that a documented social media strategy can more than double your marketing effectiveness. Most...
by Jarrod Harman | Oct 11, 2025 | Uncategorized
Social media marketing has completely changed how Aussie businesses connect with people and build their brands. Now, almost 80 percent of Australians use social media every day and businesses are taking notice. But what might surprise you is that it is not just about...